MixTape Drinks, which launched officially in August of 2020 with their crowd-pleasing Peaches & Cream IPA, are preparing to make big moves in 2021.
The Ho Chi Minh City based brewing company will be welcoming on board two new partners in the business; James Waters, an award winning brewer/distiller currently based in Hong Kong, and Shawn Kidd, founder of Taiwan’s EastDrinksWest beer importers and events company.
Not content to rest on it’s early success MixTape’s founder, Chad Mitchell, began hosting regular Zoom happy hours with fellow creatives Kidd and Waters during 2020. Realizing their shared love of music, drinks and the MixTape mantra F.U.N. (Fresh. Unique. Never-boring), the three artists pursued the idea of joining their talents and decided to band together and push the stage of what craft beverages can offer the region.
Chad Mitchell founded MixTape Beverage Co. on 2020, launching their first beer Peaches & Cream IPA
The concept of MixTape Drinks expansion is to redefine the limits of craft drinks by purposely focusing on all genres of beverages while mixing in art, music and creativity in the community.
Following on from the success of their Peaches & Cream IPA MixTape recently expanded their portfolio with two more varieties, California Sun a 5.4% Juicy Pale Ale and Molly a 4.4% Light Milk Stout.
Until now Mitchell had been the sole creative inspiration behind MixTape as well as the company’s head brewer. The arrival of Waters and Kidd will help the growth of the company with both offering expertise in complimentary areas, Waters in brewing and distilling and Kidd in retail and events. All this bound together by the three’s love of good music.
Speaking with the Asia Brewers Network Mitchell said “MixTape is intentionally a collection of parts that make a greater whole and James and Shawn are like the badass musicians that every solo artist wishes they could find. Couldn’t be more stoked to see what we create together!”
The new teams’ focus in the coming months will be to continue to innovate new product releases through collaborations not limited purely to beer. Hoping to incubate ideas with the local Vietnamese community they will be developing projects ranging from fermented foods, creative beverages, artistic talent, education and events aiming to bring people together from all walks of life.
Stay tuned to their Facebook feed https://www.facebook.com/mixtapedrinks for MixTape’s next releases and as they prepare to bring their drinks and new experiences to outlets around Vietnam and eventually overseas.
