Being small businesses, craft breweries and independent beer distributors have the advantage of flexibility and are uniquely positioned to rapidly re-organise their operations and marketing strategies during times of uncertainty.

Key Discussion points include:

– Building a Resilient Brand: a proven, data-driven approach to emerge from the crisis stronger

– Around the World: strategies businesses are using right now to keep their pipelines alive

– Winning During Covid-19: ideas & tactics you can deploy immediately

Presenter Oliver Woods, Industry Strategist & Digital Marketer, presents this 1-hour seminar and is joined after for a panel discussion featuring guest panellists from Singapore John Wei (CEO & Head Brewer, Brewlander) and Joseph Barratt (CEO, Trouble Brewing & Mutant Communications).

This session offer insights and strategies for craft brewing and beer distribution businesses to maintain and even develop their marketplace positioning.

First aired on 16.04.2020